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How to Make the Most of Your Marketing Promotions for Christmas & New Year 2014

For retailers and online stores serving clientele from the U.S., Christmas and New Year 2014 are the biggest occasions to earn revenue for their businesses. It is their time to shine as they market...

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Measuring Ecommerce: Primary Metrics for Big Data Analysis

All online businesses generate large numbers of data. This data can include the product purchases, search hits, web page viewership, recommendation and site clicks, etc. Moreover, likes, comments and...

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Benefiting Your Business through Shipping Boxes

Most online businesses underestimate the power of marketing to their existing customers. When it comes to advertisement and promotion, companies tend to think big and often forget the small yet...

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Problems Faced by eCommerce Sites and How to Resolve Them

Managing an online business requires a lot of time and money. Most eCommerce sites struggle in terms of finances and due to this, their quality of services dwindles, leading to a failure of the...

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Using Facebook as an eCommerce Strategy

As can be seen in today’s world, social media surrounds us and has become a big part of our lives. One of the most used social media sites is Facebook that also incorporates an integrated payment...

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On Page SEO Factors to Consider for 2014

As the New Year approaches, have you considered upgrading your web page according to the newest SEO trends? Use this blog as a guide to find out how to make your site more SEO friendly in 2014. The...

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Increase in Marketing Opportunities via Shared Photos and Videos

As more and more customers share their photos and videos for public viewing, marketers are finding new ways of using these shares to their benefit. According to a report released by Pew Internet &...

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How to Manage Faceted Search without Causing Adverse Effects for Your SEO?

Categorization of products on an online shopping site can help buyers in quickly finding what they need, leading to higher conversion rates. However, if faceted search is not done properly, it can...

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Obstacles to Overcome for eCommerce Success in 2014

As the year-end holiday sales come to a close, the New Year brings with it new and better prospects for online merchants. The previous year has significantly increased the boundaries of online shopping...

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15 Frustrating Aspects of an Ecommerce Site

As helpful as it is to be able to shop online, most avid shoppers realize that the process is not free of its own pet peeves that can annoy even the calmest individuals. Keep reading to discover 15 of...

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Two Best Marketing Techniques For eCommerce Business

Marketing is a vital part of all eCommerce businesses. Without proper marketing no one will know your company even exists, so it won’t matter you have fantastic products and top notch services. Yet all...

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The Benefits of Email Marketing For eCommerce Sites

Email marketing, sometimes also referred to as electronic marketing, is a form of direct marketing. It allows the company or professional to relay information directly to their customers. Many...

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Tips On Creating A User-Friendly E-Commerce Shopping Cart (Part 1)

The shopping cart is an essential feature of eCommerce websites. Unfortunately, many companies fail to recognize how severely this feature can affect their business. They think the basics are fine,...

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Tips On Creating A User-Friendly Shopping Cart (Part 2)

A shopping cart is a vital yet often overlooked feature of e-commerce websites. Many companies believe just slapping together a very basic cart is going to be fine, no matter what it ends up being....

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Why eCommerce Sites Need To Rewrite Manufacturer’s Product Descriptions

When you acquire products for your eCommerce site, they come with a product description. These descriptions are written by the manufacturer, and are incredibly basic. They give the details of the...

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How eCommerce Sites Can Utilize Social Media

Social media is a fantastic marketing tool which offers numerous benefits. One of these benefits is the accessibility. Any company can set up an account on one of the various social media websites and...

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When Your eCommerce Site Should Be Utilizing Pinterest

Every company has heard they need to be on social media in order to best engage with their audience. With so many social media networks to choose from, it can be hard determining which are best for...

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How eCommerce Sites Can Effectively Utilize Pinterest

Pinterest can be a viable marketing tool for e-commerce sites if properly utilized. The key is knowing how to use this social network in a way which will most benefit your business. This primarily...

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The Cost of Hiring an eCommerce SEO Company in 2019

If you own a business, it’s crucial to understand the importance of search engine optimization. It’s even more essential to businesses in the eCommerce industry. If you can’t reach your target...

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The Ultimate Guide to eCommerce PPC

The world of paid advertising is complicated. Not only is it always changing, but it also seems more and more platforms become available every day. While billions of dollars are spent in PPC campaigns...

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